An Escape from Reality

Many people underestimate the rare beauty of The Golden State, a place where the atmosphere can change from laid-back to adventurous with a snap of your fingers and where rays of uninterrupted sunshine make this eco-friendly and highly recreational state incomparable to others in the United States.

With the highest and lowest points in the continental United States within 100 miles of each other and mild year-round weather, California offers residents an array of activities to indulge in at any time. Outdoor activities in California include hiking in the mountains, swimming, horseback riding, and skiing and snowboarding during the winter months. California is also home to a number of outdoor entertainment venues and thousands of vineyards offering tours and wine tastings.

One of the most exclusive properties on the market today embodies many of these activities. This jaw-dropping property rests behind an iron-gated entrance at the top of a gravel drive that meanders through stately olive and pepper trees. Old World sophistication meets 21st century comfort in this exquisite Mediterranean vineyard equestrian estate situated on approximately 10 acres in Carpinteria. The gorgeous Tuscan-style villa has outstanding ocean views and is surrounded by fruit orchards, a vineyard and modern equestrian facilities.

Built in 2005 at approximately 8,725-square-feet, the 4-bed, 4-bath main residence has a classic Mediterranean design, a state-of-the-art home automation system, a guest suite, home theatre, library and wine cellar. The villa has been decorated from ceiling to floor with top of the line finishes suitable for the style and emphasizing entertainment. A meticulously maintained 6-stall equestrian stable with paddocks resides on the property.

An escape from the bustle of the city area, this $14.5 million property at 338 Toro Canyon Road offers quiet serenity while being only minutes away from Summerland and Montecito, the 101 Highway, and Santa Barbara.

“Anything and everything is a go here,” says Suzanne Perkins of Sotheby’s International Realty in Santa Barbara. “And weather like California’s where the median coastal Santa Barbara is 70-degrees is beyond desirable.”

 

At this gorgeous residence, rest, relaxation and beautiful scenery will meet adventure. In a place where lifestyle possibilities are endless, you’ll want to make this brilliant Californian estate yours so you never have to leave.

To learn more about this property visit Sotheby's International Realty website at www.suzanneperkins.com


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Posted by: Keri Mahoney
Posted on: 9/17/2012 at 2:43 PM
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Luxury Real Estate Marketing Tip: How to Dominate Your Niche

In marketing luxury real estate, being a generalist is the surest path to mediocrity. The fastest route to market leadership is to identify an uncontested or underserved market niche that you can dominate. However, you must find a niche that you can serve better than anyone else and you must be genuinely passionate about it.  To understand this vital principle, here is an example of how this plays out in a completely different field.  

Did you happen to catch the season premiere of Shark Tank, the reality show where 5 wealthy entrepreneurs (including Barbara Corcoran, the New York real estate maven) compete to invest in promising start-up companies? The two women who invented BuggyBeds, the early detection system for bed bugs, made a presentation that wowed all five Sharks, and us too!  They had turned down a buy-out of $5 million dollars prior to appearing on the show. 

Apparently, there is a significant increase in the reported cases of bed bug infestation in the last few years. Females lay up to 500 eggs! Their patented early detection bed bug glue trap slips under a mattress and sells for $8.98 for a package of four.  Now, here is an uncontested market niche!  With the Shark’s help, every major hotel chain, every mattress company, every home improvement store chain and more will soon carry this product.  

BuggyBeds is a need that consumers did not even know they had. Now, “over-night” it will become a necessity. They got their branding spot on! The brand name itself identifies the new product category they created.  

When you identify an uncontested market niche you create news. By promoting the new category to a news-hungry media you can promote your brand in the process. By leveraging the media (including social media) you can maximize public relations and word-of-mouth advertising and minimize your marketing expense.  

When you take on an uncontested market niche in this way, your competition, if any, becomes inconsequential. If they attempt to copy you they are perceived as a “me-too” (think Zune vs. iPod).  Once you break the news about the category, their chance of getting substantial media coverage is very slim. They will have to out-spend you in marketing to try to keep up with you. 

If you have selected a niche that is not new, but is underserved, you still have the opportunity to create news because you or your company becomes the viable alternative to your competition that heretofore was not challenged. You can still spark word-of-mouth advertising that can lead to dominating your niche.

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/17/2012 at 9:28 AM
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Categories: Luxury Guest Writers | Luxury Real Estate
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A Stunning Summer Retreat!

A stunning summer retreat with the perfect combination of luxury and elegance, 30 Point Road captures the essence of Cape Cod living. Situated in North Falmouth, Massachusetts this idyllic home enjoys a vibrant seaside community, as well as easy access to Martha’s Vineyard and Nantucket ferries. Expansive views overlook the picturesque Buzzards Bay on just over an acre of waterfront property. Magnificent outdoor living space and lush gardens leading down to the water make this 5,280-square-foot home the perfect summer destination.

Upon entering 30 Point Road one is immediately greeted by a grand two-story foyer, which opens to a spacious living room with panoramic views. Floor-to-ceiling windows enhance the dramatic scenery and flood the house with natural light. The gourmet kitchen boasts beautiful granite counter tops, hardwood floors, and top of the line appliances. One of the home’s most splendid features is the luxurious master suite with its own private balcony and breathtaking vistas. Four more ensuite bedrooms provide accommodation for family or guests with privacy and grace. A sumptuous family room with Brazilian tile floors, high ceilings, and a custom bar opens to the exterior living space with a roll out wall that invites a crisp ocean breeze.

The outdoor patio and deck area is perfect for entertaining with a state-of-the-art kitchen, fireplace, and stunning views. This tranquil sanctuary enjoys a waterside infinity pool and spa surrounded by Chinese granite. Plenty of open space and idyllic gardens make this the perfect location to escape the stress of everyday life. A stairway leads down to the ocean where one can enjoy the pristine waters of Buzzards Bay. Additionally there are separate guest quarters with a well-appointed kitchen, bedroom, and full bath.

Minutes from fine dining and immaculate beaches, 30 Point Road provides easy access to Cape Cod’s best amenities. Fishing, sailing, and kayaking are just a few of the great outdoor activities offered here in Falmouth. Land-lovers can enjoy walking the Roskovics Conservation Area or riding along the scenic Shining Sea bike path. A historic downtown area is a lively summer destination and epitomizes the unique culture of Cape Cod.

“The current owners have put a tremendous amount of work and care into this house,” says Paul Grover, co-owner of Robert Paul Properties. “Most buyers are looking for a finished home where they can move their families in right away. They can find that here along with sweeping views in a home that epitomizes outdoor living.”


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Posted by: Keri Mahoney
Posted on: 9/16/2012 at 1:52 PM
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Los Angeles Hideaway

 Create a legacy for generations to come. This nearly 400-acre property features endless development possibilities for polo, family recreation, and resort-style residences. Develop a Millionaire’s Playground in the scenic Lake Hughes area of Los Angeles. The 395-acre property is comprised of an 18 hole golf course, 113 space full hook-up RV park, onsite restaurant, Pro Shop, tennis & basketball courts, children’s playground and swimming pools. 

The property backs up to Angeles National Forest land on the south border and provides access to 10,000+ acres of public National Forest Land, with direct access to the Grass Mountain summit trail, Pacific Crest Trail, and trails for ATVs, horseback riding, mountain biking and hiking. This bank owned recreation area is the perfect legacy property to enjoy with friends and family.

Listed at $8,500,000


 

To learn more about this property visit their website at www.LosAngeleshideaway.com.


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Posted by: Keri Mahoney
Posted on: 9/15/2012 at 1:38 PM
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Where Adventure Meets Luxury

Envision living in a place where the days are bright, sunny and warm, and the nights are cool; where you can hear the sound of waves crashing and soft rock music is the soundtrack to everyday life. A place like this exists in the state of California.

The greatest aspects of owning a property in California are the very temperate weather, the lifestyle, and the beautiful geography. In addition to the ideal weather, the ocean and mountains offer astounding scenic views and a variety of year-round activities such as boating, mountain biking, sailing, surfing, and tennis.

There are also a number of venues to visit in California such as Disneyland, Knott’s Berry Farm, Magic Mountain, Hollywood, and Universal Studios. California is also known for having the highest standards of performing arts facilities and venues as well as performances such as Pageant of the Masters, which takes place annually every summer in Laguna Beach, California.

“Residents of California have a passion for life and enjoy adventure and the outdoors,” says Lee Ann Canaday, Broker/Owner of RE/MAX Fine Homes & the Canaday Group.

Californian homes are rich in a variety of styles of architecture and lifestyle homes. California is abundant with gated communities, offering its residents the utmost seclusion and privacy. Prospective buyers can choose from ocean-oriented homes, ocean front homes, homes with ocean views, boating and golf oriented homes, tennis estates and equestrian estates.

“The unbelievable deals on prices and loans make buying high-end properties in Southern California a double bargain. Now is the time to buy high-end properties here,” says Canaday.

Canaday was recently honored by the Orange County Business Journal as a top “Woman in Business.” She was also honored by the Girl Scouts of America as a Woman in Leadership.


To learn more about this property visit RE/MAX Fine Homes, Canaday Group's website at www.CanadayGroup.com.


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Posted by: Keri Mahoney
Posted on: 9/14/2012 at 1:12 PM
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Mountain Living: Clayton/Lake Burton, Ga.

Situated in northeast Georgia, the town of Clayton and Lake Burton represent the ideal mountain life. Resident Nan Vogler says, “The appeal of the north Georgia mountains is that they are simple and sophisticated at the same time.”

Verdant forest and clear mountain lakes blend easily with outdoor pastimes and more urban pursuits. The Lake Burton area has become a haven for artists, and Clayton charms with its restaurants and eclectic shopping.

Nature offers year-round enjoyment. Spring delights with the renewal it brings. In summer, waterfall hikes, swimming and wakeboarding are just a few of the athletic options. Vogler says her favorite time of year is fall “when the leaves turn the mountain slopes into a canvas of explosive colors. Wintertime is also a favorite, when the soft winter light seems to encourage romance and cuddling.”

Vogler’s property, which is for sale, is perched on a hill overlooking Lake Burton. “You have total privacy. In fact, you feel like the only house on the hill as you can’t even see your neighbors,” she says. The property is represented by Julie Barnett, a Realtor with Harry Norman, Realtors.  

The main house has three bedrooms, each with mountain and lake views, and three bathrooms. The best view, naturally, is from the master bedroom. “With floor to ceiling windows, all you see is lush green treetops and sky with Lake Burton on the horizon,” she says. A sunroom and a deck provide more space for entertaining and solitary relaxation.

A carriage house contains an additional three bedrooms, two bathrooms and a large playroom.

“Life on Lake Burton is really all about family and friends,” Vogler says. “We like to say we are building memories and a lifestyle for generations to come.”

 


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Posted by: Keri Mahoney
Posted on: 9/13/2012 at 1:07 PM
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Luxury Real Estate Website Design: The Winning Formula--Eye Catching Design + Original Content

Courtesty of Apple

In recent posts we have been focused on the importance of capturing attention with superior luxury real estate website design and holding attention with original content. We rarely include You Tube videos in our posts.  But, this one is so astonishing because it so clearly illustrates both of these concepts.  

Human beings tend to make snap judgments and pigeonhole people based on outward appearance.  That is why great web design is vital for capturing attention. Apple, the most highly valued company in the world, certainly understood the value of excellence in design. Without it you may be ignored, despite your talent, not to mention the time, energy and money you have spent getting people to your site in the first place. 

But, once you have captured their attention with eye-catching design, holding it is an entirely different challenge.  That is where continuously providing fresh, follow-worthy and share-worthy ORIGINAL content comes into play.  It can spark and accelerate word-of-mouth advertising for you or your company. This video has been viewed over 20 million times.  We hope it inspires you as much as it did the two of us.  If the video does not appear on your screen, here is the link.

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/13/2012 at 10:32 AM
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SOUTHERN CALIFORNIA WINE COUNTRY

Sensational views of the entire Temecula Valley from every room of this modern work of art. 

Nestled high on the hills above the city and conveniently located within 1 hour of San Diego, Orange Country, and Palm Springs, half way between Ontario and San Diego International Airports, this 15 acre gated paradise affords the utmost in luxury and privacy. 

The centerpiece is an 8900 sq.ft architectural masterpiece.  A spectacular Great Room  awaits with 28’ walls of glass overlooking the pool area & the city below.  A chefs dream kitchen and butlers pantry highlight this entertainers delight. This one of a kind home features numerous guest suites, private apartment, his and her offices, his and her garages, an artist studio & private home theater. 

The interior of this home is embellished with custom hand made wallpaper, custom area rugs, commissioned artwork, state of the art Solar Electric, 12 volt Lutron Lighting, Security System and Safe Room.  No detail has been spared in the creation of this “one of a kind” estate!  

Offered at $2,600,000

To learn more about properties from Concord Realty Investments visit their website www.viewofthevalley.com.


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Posted by: Keri Mahoney
Posted on: 9/12/2012 at 12:57 PM
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Luxury Real Estate Website Design: Does Your Website Stir Emotions?

Great luxury real estate marketing begins with eye catching website design and emotional branding because, for many consumers, your site is their first impression of you or your company.  Does your webstie stir emotions?

You may be familiar with Ferrari and Lamborghini, two of Italy’s most famous sports cars.  But, unless you are a motorcycle enthusiast you may not have heard of Ducati, perhaps the most attractive motorcycles in the world. 

Ducati is committed to racing competitions and excellence in performance.  Yet, their unmistakable style is a pure expression of their passion for world-class design. Each bike Is built by hand not by robots.  Ducati designs stirs emotions!

Ducati understands emotional branding and their marketing message is communicated loud and clear. In their collateral material, they describe their design as having  “sinuous, seductive, flexible lines with a permanent, timeless quality that sets an unsurpassable standard”.  They know that their bikes dominate the dreams of the most discriminating motorcycle enthusiasts in over 60 countries where their bikes are sold. 

Before they ever discuss the unique mechanical features of their bikes or their impressive track record for winning 15 out of 18 World Superbike Championships they entice potential buyers with the opportunity to own a piece of kinetic art. Ducati’s impeccable design creates an immediate emotion sale. 

Pay close attention to your luxury real estate website design.  Favorable first impressions are so important. Before you start boasting about your top performance, let your superior website design be your silent salesperson.

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


Does Your Website Home Page Capture Attention and Draw Traffic?

The design of the home page of a luxury real estate marketing website should have a wow factor. The best global luxury retail brands understand this principle when they design their store front windows.  The goal:capture attention-draw traffic into the store!

Whenever we are in Beverly Hills, we take the time to study the store front windows.  In the window display depicted above, the handbag appears to be hung on a branch.  However, the tree is actually a photograph that creates this optical illusion in the window of the Louis Vuitton store.

You can spin your wheels and waste valuable time in social media in blogging and in search engine marketing that drives traffic to your website if your website does not capture their attention immediately.  Take a lesson from the top luxury brands and make sure that your website visitors feel compelled to enter your store and shop. Does Your Website Home Page Capture Attention and Draw Traffic?

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/11/2012 at 12:29 PM
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A Breath of Fresh Air in North Carolina

Escape to a place where the familiar monotony of everyday life is no longer a worry or a rut to be stuck in. Imagine luxuriating in your finely crafted home which emits a natural feeling of peace and leisure.  Many folks say that the minute they arrive they begin to decompress from the stress that has become familiar in their city life. Here, a casual glance through your windows reveals layers of smoky mountains thick with trees, posing in verdant contrast to the cerulean sky.

This is what one finds, living in the mountains of North Carolina. The cool, clean mountain air compliments the comforts of southern hospitality. In summer the mornings and evenings are cool, with warm afternoons perfect for hiking or horseback riding uncharted mountain paths. Fall brings breathtaking and vibrant colors from Mother Nature, and winters in North Carolina are mild and enjoyable.

There is no limit to the adventure in North Carolina. Opportunities are endless – recreationally and in property choices. “Folks come all year long to seek a life stimulated by nature and close community and in an unpretentious environment,” says Barbara Matzick, Western North Carolina Realtor.

One of the properties she is marketing is a casual home under 2,000-square-feet with a large amount of crafted stone on the exterior and two fireplaces. The orientation captures magnificent westerly mountain views looking towards Sylva, North Carolina, and evening sunsets. It was one of the first homes built at Balsam Mountain Preserve and is in close proximity to the golf course. The covered patio has a fireplace to enhance the ambiance of overlooking many mountain ranges. This well-crafted home is offered at $875,000 and is perfect for entertaining.  It is a premier gated community with amenities, including an Arnold Palmer signature golf course, heated pool, horse stables, tennis courts and guest cottages.


To learn more about Barbara Matzick's properties please visit www.Balsamteam.com. 


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Posted by: Keri Mahoney
Posted on: 9/11/2012 at 12:19 PM
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Luxury Real Estate Marketing Tip: Are You Suffering from Bloggers Block?

As a luxury real estate marketing professional, consistently adding fresh, new, original content to your website by blogging is good for your ranking in Google.  More importantly, it can help expand your sphere of influence. That is, if you are writing original content that is buzz-worthy, share-worthy, newsworthy and follow-worthy. But, how do the best bloggers avoid getting stale?  How do they prevent Bloggers Block?

The antidote to Bloggers Block can be summed up in this way:BE CURIOUS   When you are passionate about your subject matter, you naturally become interested and open to new, fresh information that others do not even bother to perceive. You become a magnet for news!

One of our favorite pastimes is strolling along the beach in Santa Barbara.  We discovered early on that the beach is never the same from day to day.  The tides continuously change. They bring new creatures and sea treasures to our attention every time. The people are new. Even their dogs are new.  We have learned about so many breeds of dogs that we did not know existed. And, we are cat people!

Recently, we passed by a couple of young girls who were squealing about some discovered treasure that was clinging to the base of a garland of kelp. It was a bunch of sea urchins.  We had not seen one up close before that day. Yet, sea urchins are known as “Santa Barbara gold” because they grow in great abundance right off our coast where they are harvested, then exported to far off places like Japan.

Had those girls not been so excited we probably would have passed that kelp plant right by.  Instead, we were enriched by their discovery and our research on the subject.

As a journalist, blogging can introduce you to new worlds and new people who can become potential referral sources for your luxury real estate marketing practice.  So, if you are suffering from Bloggers Block, just be curious.  That will get you right back into the flow of following your passion.

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/10/2012 at 10:36 AM
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Luxury Real Estate Marketing Tip: Why Google Keeps Changing Its Algorithms

This week, we were reviewing the Google ranking of a luxury real estate marketing professional who is the top producing agent in her marketplace, but ranks 7th in natural search results on her primary keyword phrase.  Of the two agents who were ranked higher on the same page, one sold just a single property over the last 12 months and the other did not sell even a single property!

Are consumers being served by placing mediocre agents ahead of market leaders?  Google doesn’t think so.  That is why they are constantly trying to fine-tune their algorithms to achieve more satisfying results.

In the context of finding qualified local service professionals on the Internet, Google’s ideal job is simply to match the consumer’s search query with the most authoritative experts in a given marketplace.  For Google, customer satisfaction with this “matchmaking” service is paramount because they are able to place revenue-generating ads on these popular pages.

Prior to the Internet and search engines, it was statistically proven that whoever got the first buyer or seller call had the best chance of winning the business.  While this may still be true with telephone contact, we question that it is true online when it comes to search engine ranking, especially in luxury real estate marketing.  One glance at a cluttered site that is difficult to navigate can send a web visitor back to the search result page in a single click.

In another instance one of our local business organizations was looking for a speaker on social media.  They hired the #1 ranked “authority” on Google to speak and the group was horrified by the presentation. It was obvious to every businessperson in attendance that this guy barely knew what he was talking about.  When confronted his response was, “I know how to rank #1”.

In addition to strong basic SEO architectural structure on your site itself, Google is looking for current, fresh, relevant, authoritative, ORIGINAL CONTENT more so now than ever.  And, they are adjusting their algorithms accordingly. 

Consistently publishing and distributing new content (through social media channels) via your blog is the best vehicle to achieve this. Getting other authoritative websites to establish links to your newsworthy, follow worthy, original content is also very helpful.  But, the days of just publishing unoriginal content, that has even become boring to the Google robots, is over!

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/7/2012 at 10:19 AM
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Marketing Luxury Real Estate: Beverly Hills Branded Barricades

As a luxury real estate marketing professional it is important to immerse oneself in all aspects of luxury marketing, not just real estate. By observing the top global luxury brands one can learn volumes about communicating to high net worth clients.

Today on an early morning jaunt to Beverly Hills for a meeting, we had time to spare.  After fueling ourselves with a warm bagel from St. Urbain, we took a walk on Rodeo Drive in Beverly Hills.  Dior had moved up the street to a larger location. They had an innovative branded barricade to mask the remodeling and construction in the store.

Dior created a façade that looks like a quilted leather bag. It was so realistic that we were compelled to feel the paper to make sure it was not leather.  Every detail was present including the handle and the Dior bauble that hangs on it.  The strategy here was promoting their unique handbags as well as their innovative, creative designs. 

The Christian Dior brand, which is part of the LVMH family (Louis Vuitton Moet & Hennessy), is beautifully and harmoniously represented here.  Christian Dior, the designer, revolutionized the fashion industry in 1946, departing from the then popular boxy look to more feminine lines.  He said, “I have designed flower women," emphasizing the curvaceous form of women.  His innovative thinking provided a legacy that lives on as you can see.

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/6/2012 at 7:16 AM
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Personal & Company Branding: The High Cost of Being Vague About Your Brand

Photo by Gerald Bougham

Be explicit about who you are and what you stand for, as a luxury real estate marketing professional.  Being vague about your personal or company brand can cost you considerably. 

An important aspect of personal and company branding is clearly and consistently articulating how you want to be perceived by others.  If you do not explicitly define who you are and what your brand stands for, people will brand you or classify you in their own pigeonholes.  

In our commercial real estate practice in West Los Angeles, we were best known for our expertise in leasing high-end retail space and working with the entertainment industry.  We had a high profile in this niche because our signs were on buildings from West Hollywood to Beverly Hills to Santa Monica by the ocean.  

We also sold many commercial properties (most of which were not actually listed) to a select group of developers and investors. We typically kept a low profile about our sales because we just did not like to boast.  

But, when the property manager of one of our leasing listings needed to sell another building that he managed he looked for a buyer on his own instead of giving us the listing. He would have gladly given us the listing, but, he just did not know that we sold buildings too! Ironically, that property fell out of escrow with his buyer and we had it sold within 24 hours to one of our clients. 

Here was business right under our noses. Although, we were well branded as leasing experts in the mind of this property manager, he was clueless of our sales expertise.  That was a $75,000 opportunity that almost passed us by. This is the value of  branding that we will never forget. Nor, should you.

This blog posting has been provided by Ron and Alexandra Seigel, the Language of Luxury Community Founders and managing partners of Napa Consultants, International, the leading luxury real estate strategic marketing firm. They specialize in personal and company branding, luxury real estate website design and social media marketing. Photos courtesy of Ron and Alexandra.


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Posted by: Nicole Lauber
Posted on: 9/5/2012 at 7:35 AM
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