Ferrari is a marque taking the automotive world by storm. Record sale prices have been unabashedly broken by Ferrari cars at auctions since the turn of the century, reaching into the tens of millions of dollars before a victor declared. Even new, a Ferrari’s price is one matched by only a few in the automotive world. But what is it that drives a prancing pony’s cost so high?
At first, Enzo Ferrari could care less about creating a road car. Today the name “Ferrari” is synonymous with both world-class racing and extreme luxury, but to a young Enzo, it was just his last name. At only 10 years old, he was a kid who wanted to enter the racing world and see how much further he could push the limits of mechanical engineering. It would be another 11 years before he was able to enter that world full time, but once he arrived, it was never the same.
A veteran of the first World War, Enzo took his first job in the automotive world working at CMN, a small car company not far from his hometown of Modena, Italy. After redesigning truck bodies into small passenger cars for some time, he was able to join their racing team in 1919, but saw little success. From there he moved to Alfa Romeo, joining their racing team and seeing some success on the track in 1923. After winning the Coppa Acerbo in 1924, he didn’t race again until 1927, and finally created his own racing team for Alfa Romeo in 1929: Scuderia Ferrari. At that point, it was a short switch to creating a completely independent label, impeded only by contractual obligations and the unfortunate atrocities of Mussolini’s regime.
Today, you will find dozens of Ferrari models for sale on our website, all embodying a unique aspect of Scuderia Ferrari’s programs at that time. Performance and luxury are not mutually exclusive in these Italian sports cars, meaning the full racing flavor has been injected into the design of every car bearing Enzo’s name. He made sure of that until his passing in 1988, and Ferrari SpA has upheld those values since.
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