A recent trend in high-end automobiles is to offer owners a watch as a sort of commemorative plaque or accessory to wear on their person. For instance, the AMVOX2 Transponder is merchandised by Aston Martin and Jaeger-LeCoultre and allows the owner of a DBS, DB9, or Rapide to unlock and lock their car with the press of the watch’s face. Spyker offers a whole collection of luxury wristwatches that are designed to match the design attributes off its cars' interiors. Like the automobiles they represent, some of the watches can be very expensive. For example, the Parmigiani Bugatti Super Sport timepiece is priced at $259,000 and strives to represent the recently released Bugatti Veyron SS.
McLaren is jumping on this trend with the announcement that it has teamed up with Tag Heuer to offer the MP4-12C Chronograph, a limited-edition timepiece for the MP4-12C enthusiast. With a production limited to 1,000 units (the same number of cars McLaren hopes to produce its first year), the wristwatch will show up at participating McLaren dealerships in late 2011.
Provided by duPont REGISTRY