Featured Property: Villa Coquina in Boca Raton, Florida

Photos courtesy of Anthony Agius, A.A. Marketing Group

By Malena Carollo

 Situated along East Boca Raton’s lavish waterfront, Villa Coquina is an extravagant property for your dream lifestyle. The 17,032-squarefoot “peninsula compound estate” enjoys a sprawling 440 feet of waterfront, allowing for stunning views of the Intracoastal water way from the south, west and north.

“The property is truly one-of-a-kind and must be seen to be appreciated,” said Exclusive Listing Broker, Sergio S. Commisso, Broker/Owner of JSM Realty Services, Inc.

Lushly landscaped, this gated gem is just a block away from the ocean. Residents can take a break from nearby seaside golf to lounge on some of Boca Raton’s undeveloped and pristine beaches.

Renowned architect Tom Benedict had entertaining in mind when he designed this property. Marrying design elements from each coast, Benedict’s California and Miami inspired masterpiece boasting an infinity edged, cascading waterfall grotto pool and spa, a covered gazebo with full bar and summer kitchen, complimented by a custom and fully automatic digital sound system that surrounds the entire property and docks.

Inside, guests can indulge in light fare in the exquisite main kitchen. Large events are made stress free with three oversized Sub-Zero refrigerators, double Thermador ovens, Gaggenau induction stove, butler’s pantry and wine room, six warmers, six dishwashers and a large storage pantry. Guests can set their drinks on elegant blue marble or decorative glass countertops before adjourning to the formal dining room, which seats 14.

The homes luxurious features include a multitude of amenities including a state-of-the-art home theatre, a fully-equipped fitness center, full bar, two fireplaces, elevator, five en-suite bedrooms with private terraces. The luxurious grand master suite includes a sitting room, wraparound balcony with breathtaking water views and a sumptuous onyx floored and walled master bath and shower.

700 Coquina Way is all about location, location, location. True South Florida luxury resort-style waterfront living at it's best.

SERGIO S. COMMISSO

JSM Realty Services, Inc.

197 S, Federal Highway, Ste. 200

Boca Raton, FL 33432

C 561-929-7482

Sergio@jsmrealty.com

www.jsmrealty.com | www.700COQUINAWAY.com

 


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Posted by: Admin
Posted on: 10/20/2014 at 4:25 PM
Categories: duPont Marketplace | duPont REGISTRY Featured Properties | Luxury Real Estate
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Release: Berkshire Hathaway Agents Receive Chairman's Circle - Gold Recognition

 

July 29, 2014

(Bonita Springs, Fla.) - Dena Wilcoxen and DeAnn Kamp of Berkshire Hathaway HomeServices Florida Realty received the Berkshire Hathaway HomeServices prestigious Chairman’s Circle – Gold for 2013.

Dena Wilcoxen and DeAnn Kamp were recognized during a special awards ceremonies at Sales Convention 2014 held in Nashville, TN, from March 16-18, 2014. Real estate professionals from the across North America attended the annual business and educational event.

 

 

The Chairman’s Circle-Gold is awarded to the top two percent of the network’s sales professionals based on gross commission income or closed units. “We congratulate Dena Wilcoxen and DeAnn Kamp on Winning the Gold Level Chairman’s Circle Award. It is an impressive achievement and attests to Dena and DeAnn’s commitment to their profession. They are knowledgeable, have a strong work ethic and they are outstanding sales leaders. Dena and DeAnn strive to provide a superior real estate experience for their clients,” said Joni Albert, Berkshire Hathaway HomeServices Florida Realty.

Dena and DeAnn entered the real estate field in 1998 and joined Berkshire Hathaway HomeServices Florida Realty in 2006. Prior to winning the award, they have also won 2013 Top 25 Sales Professional Team, 2012 President’s Circle, 2009-2013 Golden Bear Award recognized by Bonita Springs/Estero Board of Realtors and the Impact Award recognized by Florida Title and Guarantee.

Berkshire Hathaway HomeServices Florida Realty became a member of the Berkshire Hathaway HomeServices Real Estate network in 2013. Berkshire Hathaway HomeServices Florida Realty was founded in October 2013. Since that time it has earned a host of honors, including 2014 Gold Stevie Winner. 

 

To learn more about Dena and DeAnn, visit their website by clicking here.

 


About Berkshire Hathaway HomeServices  

Berkshire Hathaway HomeServices, based in Irvine, CA, is a brand-new real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visit www.berkshirehathawayhs.com for details.

 

About HSF Affiliates LLC  

HSF Affiliates LLC, based in Irvine, CA, is a joint venture of which HomeServices of America, Inc., the nation’s second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc. 


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Posted by: Admin
Posted on: 8/6/2014 at 2:48 PM
Categories: Featured Realtors | Luxury Guest Writers | Luxury Real Estate
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Setai Condos Provide a Personalized Luxury Hotel Experience on Miami Beach

 

Be sure to enjoy the full gallery below, and to learn more, visit www.setai3307.com. Article made possible by Becky Adkins and Scott Klein of Gary Hennes Realtors.

________________

 

Setai Miami Beach can’t keep its name out of the papers and there’s a very good reason why.  This 40-story high-rise built in 2004 defines luxury living and contains 163 modern residences with spectacular panoramic views.  Setai South Beach’s five-star hotel is located adjacent to the condo residences and consists of an eight-story building with 88 guestrooms.  If you need a place that makes a bold and lavish statement, choose the Setai condo.

Setai is known for its very relaxed environment.  Step inside the lobby and explore the Zen influenced interiors or enjoy the services offered.  Amenities include an on-site five-star hotel, a trio of oceanfront swimming pools, lavish gardens, a fitness center and a world-renowned boutique and art store. 

Setai South Beach offers floor plans with one to five bedrooms.  Breathtaking views of the Atlantic Ocean can be enjoyed from floor-to-ceiling glass windows or outside on private balconies.  Black granite countertops, Miele appliances, Kohler fixtures and whirlpool tubs in master bathrooms are some of the additional residential features.  

Enjoy the full gallery below, and to learn more, visit www.setai3307.com

The Setai, a name inspired by the Bahasa Indonesian phrase for “South Beach” inspires a rich heritage of multicultural influences and Far Eastern indulgences.  The Setai offers exclusive access to these services and amenities: 


Setai has the Miami Beach location that places it high above most condominiums in South Florida.  The shopping of Lincoln Road and entertainment of Ocean Drive will always be moments away from Setai, plus the beachfront within walking distance.  With Bal Harbour and Sunny Isles Beach as complements to the north, it makes complete sense to choose the Setai condo.

 

Enjoy the full gallery below, and to learn more, visit www.setai3307.com.Article made possible by Scott Klein and Becky Adkins of Gary Hennes Realtors.

 


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Posted by: Admin
Posted on: 7/21/2014 at 4:04 PM
Categories: duPont Marketplace | Featured Realtors | Luxury Real Estate
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Top 10s of 2014: $19+ Million Estates

Palm Beach, Florida

Christie’s International Real Estate

Rick Moeser | 561-805-7327

rmoeser@christies.com

www.christiesrealestate.com 

 

Rolling Hills, California

Hilton & Hyland

Marcie Hartley | 310-691-5950

Marcie@marciehartley.com

www.christiesrealestate.com 

 

Watsonville, California

Hurwitz James Company

Bob Hurwitz | 310-477-8865

Bob@hurwitzjamesco.com

www.hurwitzjamesco.com 

 

Carmel Valley, California

Sotheby’s International Realty

Suzanne Perkins | 805-895-2138

Suzanne@suzanneperkins.com

www.suzanneperkins.com 

 

Santa Barbara, California

Sotheby’s International Realty

Suzanne Perkins | 805-895-2138

Suzanne@suzanneperkins.com

www.suzanneperkins.com 

 

Paicines, California

Pacific Union

Steven Mavromihalis | 415-999-1113

SMavromihalis@pacunion.com

www.christiesrealestate.com 

 

Jupiter Island, Florida

Fenton Lang Bruner & Associates

Joanne Wagner | 561-373-3127

jwagner@fentonandlang.com

www.christiesrealestate.com 

 

Little Bokeelia Island, Florida

Michael Saunders & Company

Klaus Lang & Jennifer Calenda | 941-320-1223

klauslang@michaelsaunders.com

jennifercalenda@michaelsaunders.com

www.christiesrealestate.com 

 

Fairfield, Connecticut

Nicholas H. Fingelly Real Estate

Victoria Fingelly | 203-255-9900

victoriafingelly@yahoo.com

www.fingelly.com


Hillsborough, California

Sybarite Investments

Phil Chen | 650-204-1920

Phil@sybariteinv.com

www.40verbalee.com


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Posted by: Admin
Posted on: 7/3/2014 at 10:57 AM
Categories: duPont Marketplace | duPont REGISTRY Featured Properties | Luxury Real Estate
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Top 10s of 2014: Amazing Fireplaces

Kamuela, Hawaii

Island Resort Property

Ed Rapoza | 808-329-7170

ed@edrapoza.com

www.christiesrealestate.com 


Lake Toxaway, North Carolina

Lake Toxaway Company

Wes Dickman | 954-850-2120

Wes@laketoxaway.com

www.laketoxaway.com 

 

Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com


Saint Petersburg, Florida

Century 21 Rick White & Associates

Dania Perry | 727-215-2045

Dania.Perry@gmail.com

www.DaniaPerry.com


Lake Burton, Georgia

Harry Norman, Realtors

Julie Barnett | 404-697-3860

Julie.barnett@harrynorman.com

www.juliebarnettrealtor.com 

 

Fort Lauderdale, Florida

Premier Estate Properties

Julie Jones | 954-525-0018

Julie@premierestateproperties.com

www.LuxuryRealEstateFtL.com 

 

Lake Burton, Georgia

Harry Norman, Realtors

Julie Barnett | 404-697-3860

Julie.barnett@harrynorman.com

www.juliebarnettrealtor.com 

 

Dana Point, California

Realty One Group

Marilyn Nobles | 949-280-1774

Marilyn.nobles@cox.net 

 

Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com


Ocala, Florida

 

Joan Pletcher

Joan Pletcher | 352-226-9100

Joanpletcher@aol.com

www.joanpletcher.com 


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Posted by: Admin
Posted on: 7/2/2014 at 11:20 AM
Categories: duPont Marketplace | duPont REGISTRY Featured Properties | Luxury Real Estate | Things We Love
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Top 10s of 2014: Dining Rooms

Ocala, Florida

Joan Pletcher

Joan Pletcher | 352-226-9100

Joanpletcher@aol.com

www.joanpletcher.com 

 

Westport, Connecticut

William Raveis Real Estate

Michelle & Company | 203-454-4663

michelleandcompany@Raveis.com

www.Raveis.com 

 

Lake Burton, Georgia

Harry Norman, Realtors

Julie Barnett | 404-697-3860

Julie.barnett@harrynorman.com

www.juliebarnettrealtor.com 

 

Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com 

 

Dana Point, California

Realty One Group

Marilyn Nobles | 949-280-1774

Marilyn.nobles@cox.net 

 

Marco Island, Florida

Keller Williams Realty

Pat Wilkins | 239-970-3444

patwilkins@marcoexpert.com

www.marcoexpert.com 

 

Manhattan, New York

The DeNiro Team at Douglas Elliman Real Estate

Raphael DeNiro | 212-460-0655

deniroteam@elliman.com

deniroteam.elliman.com

 

Mississauga, Canada

Sam McDadi Real Estate, Inc.

Sam McDadi | 416-801-2400

sam@mcdadi.com

www.mcdadi.com 

 

Key West, Florida

Sanchez Team at Century 21

Danny Sanchez | 305-896-7253

C21ds@aol.com

www.tapallpotential.com 

 

San Clemente, California

 

RE/MAX Fine Homes

Lee Ann Canaday | 949-249-2424

LeeAnn@canadaygroup.com

www.CanadayGroup.com


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Posted by: Admin
Posted on: 7/1/2014 at 10:08 AM
Categories: duPont REGISTRY Featured Properties | Luxury Real Estate
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Top 10s of 2014: Spectacular Pools

Ocala, Florida

Joan Pletcher

Joan Pletcher | 352-226-9100

Joanpletcher@aol.com

www.joanpletcher.com 

 

Fort Lauderdale, Florida

Premier Estate Properties

Julie Jones | 954-525-0018

Julie@premierestateproperties.com

www.LuxuryRealEstateFtL.com 

 

Palm Springs, California

HK Lane

Nelda Linsk | 760-774-6619

nlinsk@hklane.com

www.christiesrealestate.com


Rolling Hills, California

Hilton & Hyland

Marcie Hartley | 310-691-5950

Marcie@marciehartley.com

www.christiesrealestate.com 

 

Vero Beach, Florida

Premier Estate Properties

Clark French | 772-321-0683

clark@premierestateproperties.com

Cindy O’Dare | cindy@premierestateproperties.com

www.christiesrealestate.com 

 

Tempe, Arizona

Geneva Real Estate & Investments, LLC

Tina Garcia | 602-451-8462

Tinasells4u@cox.net

www.TinaSellsArizona.com 

 

St. Barths, Caribbean Islands

Sibarth Real Estate

Christian Wattiau | 590 590 29 88 91

Rick Moeser | 561-805-7327

Christian@sibarthrealestate.fr

www.christiesrealestate.com 

 

Costa Rica

Mead Brown Vacation Rentals

Michael Brown | 305-395-7293

Michael@meadbrown.com

www.meadbrown.com 

 

Avon, Connecticut

William Raveis Real Estate

Donna Anderson Halloran | 860-690-2025

Donna.Anderson@Raveis.com

www.Raveis.com 

 

Costa Rica

Mead Brown Vacation Rentals

Michael Brown | 305-395-7293

Michael@meadbrown.com

www.meadbrown.com 


Top 10s of 2014: Gourmet Kitchens

Ocala, Florida

Joan Pletcher

Joan Pletcher | 352-226-9100

Joanpletcher@aol.com

www.joanpletcher.com 

 

Lake Burton, Georgia

Harry Norman, Realtors

Julie Barnett | 404-697-3860

Julie.barnett@harrynorman.com

www.juliebarnettrealtor.com 

 

Brooklyn, New York

The DeNiro Team at Douglas Elliman Real Estate

Raphael DeNiro | 212-460-0655

deniroteam@elliman.com

deniroteam.elliman.com

 

Hilton Head Island, South Carolina

Charter One Realty | Wexford

Steve Timperman | 843-384-8988

steve@charteronerealty.com

www.stevetimperman.com 

 

Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com 

 

Fort Lauderdale, Florida

Premier Estate Properties

Julie Jones | 954-525-0018

Julie@premierestateproperties.com

www.LuxuryRealEstateFtL.com


Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com 

 

Mississauga, Canada

Sam McDadi Real Estate, Inc.

Sam McDadi | 416-801-2400

sam@mcdadi.com

www.mcdadi.com 

 

San Diego, California

Gabhart Real Estate Advisors

Curtis Gabhart | 858-356-5973

Cgabhart@gabhartinvestments.com

www.gabhartinvestments.com 

 

Costa Rica

Mead Brown Vacation Rentals

Michael Brown | 305-395-7293

Michael@meadbrown.com

www.meadbrown.com


Top 10s of 2014: Luxurious Baths

San Diego, California

Gabhart Real Estate Advisors

Curtis Gabhart | 858-356-5973

Cgabhart@gabhartinvestments.com

www.thelakehouzz.com 

 

Laguna Beach, California

RE/MAX Fine Homes

Lee Ann Canaday | 949-249-2424

LeeAnn@canadaygroup.com

www.CanadayGroup.com 

 

Ojai, California

The Fred Evans Team

Editha Cotilli | 805-477-3689

editha@fredevans.com

www.fredevans.com 


Rolling Hills, California

Hilton & Hyland

Marcie Hartley | 310-691-5950

Marcie@marciehartley.com

www.christiesrealestate.com 


Marco Island, Florida

Keller Williams Realty

Pat Wilkins | 239-970-3444

patwilkins@marcoexpert.com

www.marcoexpert.com 


Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com 


Camarillo, California

RE/MAX Olson & Associates

Jordan Cohen | 818-435-5220

Jordan@jordancohen.com

www.jordancohen.com 


Manhattan, New York

The DeNiro Team at Douglas Elliman Real Estate

Raphael DeNiro | 212-460-0655

deniroteam@elliman.com

deniroteam.elliman.com


Mississauga, Canada

Sam McDadi Real Estate, Inc.

Sam McDadi | 416-801-2400

sam@mcdadi.com

 www.mcdadi.com 

 

San Diego, California


Gabhart Real Estate Advisors

Curtis Gabhart | 858-356-5973

Cgabhart@gabhartinvestments.com

www.thelakehouzz.com


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Posted by: Admin
Posted on: 6/26/2014 at 10:37 AM
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Top 10s of 2014: Man Caves

Orange, California

RE/MAX Fine Homes

Lee Ann Canaday | 949-249-2424

leeann@canadaygroup.com

www.CanadayGroup.com


Fort Lauderdale, Florida

Premier Estate Properties

Julie Jones | 954-525-0018

Julie@premierestateproperties.com

www.LuxuryRealEstateFtL.com 

 

Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com 


Ocala, Florida

Joan Pletcher

Joan Pletcher | 352-226-9100

Joanpletcher@aol.com

www.joanpletcher.com


Tempe, Arizona

Geneva Real Estate & Investments, LLC

Tina Garcia | 602-451-8462

Tinasells4u@cox.net

www.TinaSellsArizona.com 

 

Boxborough, Massachusetts

William Raveis Real Estate

Peter Darveau | 617-592-3266

Peter.Darveau@Raveis.com

www.Raveis.com 

 

Camarillo, California

RE/MAX Olson & Associates

Jordan Cohen | 818-435-5220

Jordan@jordancohen.com

www.jordancohen.com 

 

Argyle, Texas

RE/MAX Masters

Lisa Good | 214-212-0017

lisagood@gmail.com

www.LisaGood.com 

 

Ocala, Florida

Joan Pletcher

Joan Pletcher | 352-226-9100

Joanpletcher@aol.com

www.joanpletcher.com

 

Bozeman, Montana

PureWest Christie's

Sally Uhlmann & Mike Schlauch

Sally 406-223-5964 | Mike 406-580-8380

info@suplatinum.com

www.BozemanLuxuryRealEstate.com


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Posted on: 6/25/2014 at 10:37 AM
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We've Got You Covered: duPont REGISTRY Cover Properties Sold in 2013

We at the duPont REGISTRY pride ourselves on only bringing you, our reader, the best of the best available on today’s market, whether you’re searching for a car, a boat or a home. In 2013, the covers of duPont REGISTRY A Buyers Gallery of Fine Homes were graced by some of the finest homes we’ve ever seen, with some of the most impressive amenities to date.

And the numbers are there to back it. Of the homes featured on the cover of our magazine last year, 7 saw success with a sale before the end of 2013.

Our cover properties had as many as 12 bathrooms, 12 car garages, 100 acres and great success in finding a buyer. Below, you will find our most successful covers, each showing a home that now has a new owner, and a statistical analysis of what kind of stuff our covers are made of. We’re happy to bring you the REGISTRY in Review.

 

Sold Properties Stats 

BEDROOMS

Largest: 7

Average: 5

BATHS

Largest: 8.5

Average: 5.5

GARAGE SIZE

Largest: 12

Average: 5

MOST EXPENSIVE

Highest: $22,800,000

Average: $7,327,142.86

SQUARE FOOTAGE

Largest: 16,500

Average: 9,235

ACRES

Largest: 5

Average: 1.9 

 

Boerne, TX

Keller Williams Luxury International Realty

Sold For: Undisclosed | Asking: $2,975,000

• 8,176 square feet • 3 acres

• 5 bedrooms • 5.5 bathrooms

• 5-car garage • waterfront

 

Pebble Beach, CA

Carmel Realty

Sold For: $7,600,000 | Asking: $8,295,000

• 8,400 square feet • 1.46 acres

• 6 bedrooms • 7 bathrooms

• 2-car garage • waterfront

 

Lighthouse Point, FL

The Prenner Team

Sold For: $3,200,000 | Asking: $3,350,000

• 9,304 square feet • .28 acres

• 5 bedrooms • 3 bathrooms

• 3-car garage • waterfront

 

Hilton Head Island, SC

Charter One Realty

Sold For: $3,900,000 | Asking: $3,995,000

• 4,342 square feet • .83 acres

• 5 bedrooms • 6 bathrooms

• 12-car garage • waterfront

 

Great Falls, VA 

Long & Foster

Sold For: $5,634,180 | Asking: $7,900,000

• 16,500 square feet • 5 acres

• 7 bedrooms • 7-full and 3-half bathrooms

• 4-car garage

 

Smith Mountain Lake VA

Smith Mountain Lake Properties

Sold For: $1,750,000 | Asking: $1,975,000

• 7,863 square feet • .84 acres

• 4 bedrooms  • 4 bathrooms  

• 3-car garage  • waterfront 

 • mountain view

 

Vancouver, Canada

Faith Wilson Group

Sold For: Undisclosed | Asking: $22,800,000

• 10,064 square feet • .50+ acres

• 5 bedrooms • 6.5 bathroom

• 3-car garage


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Posted by: Admin
Posted on: 4/8/2014 at 1:51 PM
Categories: duPont Marketplace | duPont REGISTRY Featured Properties | Luxury Real Estate
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(PRESS RELEASE) Pebble Beach Chappellet Estate Sells for $16.5 Million 29 Days from Listing with Carmel Realty Company

 

PEBBLE BEACH CHAPPELLET ESTATE SELLS FOR $16.5 MILLION 29 DAYS FROM LISTING WITH CARMEL REALTY COMPANY

 

The historic waterfront property, known as the Chappellet Estate, has been sold for $16.5 million, with agents from Carmel Realty Company representing both the buyer and seller. After being on the market for nearly a decade with a different real estate firm, Carmel Realty Company closed escrow on the Chappellet Estate in just twenty-nine days.

“This is the fourth significant sale in the past twelve months where Carmel Realty Company successfully represented both the buyer and seller. The collaborative nature of our organization benefits our clients through our ability to bring buyers and sellers together, especially on significant sales such as the Chappellet Estate,” said Malone Hodges, Managing Broker of Carmel Realty Company.

Numerous previous offers were made through the years and one made it into escrow with the previous listing firm prior to the deal brokered by Carmel Realty Company listed for $16.9 million.

“This sale is a prime example of proper pricing, target marketing and local expertise resulting in a quick strong offer for the seller. We believe that getting to know the clients, and their goals and needs, is as important as understanding the physical characteristics of the properties we represent and the unique aspects of the local market,” said Peter Butler, Listing Agent at Carmel Realty Company.  

Mike and Jessica Canning, also from Carmel Realty Company, represented the buyer. “With the expansion of discreetly exposed, off-market listings, we’ve focused our endeavors on buyers and sellers looking to engage in that platform, which has given us access to elite buyers interested in significant properties. Combining our network with our colleagues at Carmel Realty Company is what makes closing a significant sale, such as this one, in a short time, even possible,” said Mike Canning, Buyer’s Agent. 

The Chappellet Estate constructed around 1915 is one of the first twenty structures to exist in Pebble Beach. Built in the Craftsman-style, this two-story, four bedroom home with a historically-designated guest cottage, sits on some of the most coveted coastal property in the world. Owned by the Chappellet Family, one of the oldest wine producing families of the Napa Valley, for the past four decades, the property encompasses 2.74 acres along the edge of Stillwater Cove in Pebble Beach, California. One of a handful of estates to share the cove with The Lodge at Pebble Beach, the Chappellet Estate is steps to the 18th green of the famed Pebble Beach Golf Links and offers panoramic views of Pebble Beach Golf Links to Carmel Beach to Point Lobos with the Santa Lucia Mountains of Big Sur as its backdrop.

 

About Carmel Realty:

Carmel Realty Company, an Exclusive Affiliate of Christie’s International Real Estate and Regent member of LuxuryRealEstate.com is the oldest real estate firm on the Monterey Peninsula. Celebrating 100 years in 2013, the company focuses exclusively on high-end real estate. In addition to brokerage service, Carmel Realty is the market leader in luxury vacation rentals, managing short and long-term rental homes. The company leverages the personal insight and skill of its agents with industry-leading technology and a world-class marketing team. Visit our website at www.carmelrealtycompany.com.


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Posted by: Admin
Posted on: 3/7/2014 at 1:31 PM
Categories: Luxury Real Estate
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Napa Consultants: Luxury Real Estate Marketing Tips

3 Ways to Prepare for a Market Upswing

 

As the luxury real estate market recovers in your area, you willn otice that more new agents are diving back into marketing luxury real estate. That means competition is now heating up. Now is the time to prepare in order to out-think your competitors. 

The median sales price for homes in San Francisco jumped 16% in 2013, according to the San Francisco Association of Realtors. This is primarily due to a stronger demand among the "Technorati" who want to live in the city and are content to commute to nearby Silicon Valley.

Whereas your area may not be rebounding as quickly as San Francisco, you must be prepared to protect your turf. To do so, think more like a limpet!

The limpet is a sea snail with a conical shell. The limpet attaches itself to hard surfaces in the ocean. They feed on the algae in the waters and what makes them unique and interesting is that they maintain a garden, which surrounds their home base. When another creature dares to graze in their garden, they push them off by ramming them with their shell, so that their garden can continue to thrive.

For luxury real estate marketing profesisionals, limpet thinking means keeping your garden in order and watching out for interlopers. Here are three ways to prepare for a market upswing:

1. Refresh your personal or company brand

2. Create a new full featured luxury real estate website or update your current one

3. Stay in close communication with your sphere of influence on a regular basis

 

So, think like a limpet, and protect your garden in 2014!

 

Written by Ron & Alexandra Siegel, Managing Partners of Napa Consultants, International, "the leader in brand strategy for the luxury real estate industry." Their blog, the Language of Luxury (LOL), is the most widely read luxury real estate marketing and branding blog on the internet. Click here for more.


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Posted by: Admin
Posted on: 1/20/2014 at 3:04 PM
Categories: duPont Marketplace | Luxury Guest Writers | Luxury Real Estate | Marketing Tips
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Napa Consultants: Three Tips for Marketing Success in 2014, Part 3

Your Brand Has to Have Soul and Be Inspirational

As a luxury real estate marketing professional, it is essential to discover the soul of your personal or company brand and to create an inspirational brand story. Doing so is a surefire path to market leadership.

Think of a company that has inspired you. Have you ever flown Southwest Airlines? This is one of the brands we love, mainly because of the ease and simplicity of making or changing reservations, their on-time record and also the remarkable friendliness of their employees. Here is a company with soul!

If Southwest Airlines has soul, Zappos, the online shoe store that put 2-way no-cost shipping on the map and was sold to Amazon for more than $1 billion, has both soul and an inspirational brand story. The title of the best seller "Delivering Happiness," written by Zappos CEO Tony Hsieh, says everything about his management style and the company purpose. 

As with Trader Joe's (covered in "Part 2"), the high employee morale in Southwest Airlines and Zappos is palpable. Employee morale contributes mightily to customer engagement via word-of-mouth marketing and customer loyalty.

But, why should you strive to uncover and mine your own personal or company brand's "inspirational DNA"? A study conducted by Performance INpsiration shows what consumers do when a company inspires them:

  • 86% of respondents say they would recommend the company to friends and family
  • 82% would be loyal to that company
  • 92% would share their experience with others
  • 71% reported they would spend more on a company that inspires them

Old Spice came out with a commercial that embodies all three essential elements that we cover in this aritcle series, love, soul and inspiration, inspiration because the video went viral, with more than 3 million views when we saw it. The theme, "Smellcome to Manhood," brilliantly targets and communicates to boy swho are coming of age, and also to moms who might buy it for their sons (if they let their sons grow up). It is a must see, and is far better than most superbowl commercials. What a coup for a heritage brand looking to reach its next generation of consumers. You can watch it by clicking here.

Spend some time uncovering and mining your own inspirational DNA. It needs to be demonstrated not just superficially, but through every interaction you have with your associates, your clients and your entire sphere of influence.

 

Written by Ron & Alexandra Siegel, Managing Partners of Napa Consultants, International, "the leader in brand strategy for the luxury real estate industry." Their blog, the Language of Luxury (LOL), is the most widely read luxury real estate marketing and branding blog on the internet. Click here for more.


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Posted by: Caitlin
Posted on: 1/16/2014 at 9:53 AM
Categories: duPont Marketplace | Luxury Guest Writers | Luxury Real Estate | Marketing Tips
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November Featured Home: Unique Equestrian Living in Ocala, Fla.

Ocala, Fla., is a prestigious area for equestrian families or a unique opportunity to own acreage in a desirable location of rolling hills and Southern Oaks. With large metropolitan cities in driving distance, Ocala offers the privacy of your very own estate with conveniences just minutes away. Boasting a variety of golf courses, horseback riding trails and deeply rooted Live Oaks to provide scenery while hiking, biking or riding, Ocala is truly a nature lover's paradise.

This exquisite estate home is listed by Joan Pletcher of Joan Pletcher, Realtor. The nearly 11,000 square foot home exudes casual elegance and is the perfect home for many lifestyles, from those who cherish their privacy to those who want an expansive home for family or entertaining friends. Joan notes its location adds value to the property. It feels extremely exclusive, yet it's close to shopping, the movies and other popular attractions. 

No expense was spared when choosing materials to construct this spacious home.  The master wing overlooks the outdoor infinity pool and spa, and provides his and her closets and bathing areas for added convenience. The home features a theater room with a projection system, both a casual and formal dining room, a butler's pantry, family room with a beverage bar and chef's kitchen with a large seating area.

Views of the lush property can be seen from every room in the house thanks to windows that let in the natural light. This property is also ideal for those who have horses or cattle. Exterior bonuses include a lighted, clay tennis court, a fully equipped guesthouse nestled on a hill in the woods, a secluded bird sanctuary, an equipment building for extra storage, plus an expansive building for parking your motor coach and toys. You can even enjoy fishing at the private crystal clear lakes.

The estate can suit a variety of individuals, and with 49 to 150 acres, the value is unparalleled for its location. Consider a lifestyle of ease and understated luxury in Ocala, and discover what makes this historically equestrian town so desirable.   This is only one of the many fine selections presented by Joan Pletcher.

 

Visit the listing page for full agent information: http://www.dupontregistry.com/homes/Search/Details.aspx?itemid=1852173


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Posted by: Caitlin
Posted on: 10/9/2013 at 3:14 PM
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Categories: duPont Marketplace | duPont REGISTRY Featured Properties | Featured Realtors | Luxury Real Estate
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